The post TikTok Statistics: Insights and Data You Need to Know in 2023 appeared first on Snapseed.
]]>As the popularity of TikTok continues to soar, more and more people are curious about the app’s statistics. From user demographics to performance metrics, TikTok statistics offer a fascinating insight into the app’s impact on social media and its users.
This article will explore the most compelling TikTok statistics that shed light on the app’s massive influence and reach. Whether you’re a devoted TikTok user or simply curious about the app’s impact on social media, these statistics will surely surprise and impress you.
We compiled the most recent TikTok statistics in the article below to provide the most comprehensive perspective possible.
Let’s look at TikTok overall here before going on to the stats.
Launch date | September 2016 (china)September 2017 (Globally) |
Founders | Liang Rubo (ByteDance, CEO)Shou Zi Chew (Tiktok CEO)Vanessa Pappas (Tiktok COO) |
HQ | Beijing, China |
Business Type | Private, subsidiary |
Industry | Social networking |
Before we get into the details ahead, we have combined the data below. So, if you do not have the time to go through the entire article, the key points will help you get an overview of TikTok statistics!
A report suggested a 142% increase in the TikTok revenue generation, year after year. And we cannot deny the revenue earned by TikTok is increasing dramatically, considering the below table.
Year | Revenue($mm) |
2017 | 63 |
2018 | 150 |
2019 | 350 |
2020 | 2640 |
2021 | 4697 |
2022 | 9401 |
Tiktok surpasses many social media platforms in terms of engagement. Please have a look over its engagement statistics below and understand more.
Regarding TikTok usage, TikTok is ranked 6th among the world’s most-used social media platforms. Some other TikTok usage statistics are noted below.
Tiktok is an addictive platform for teens, and the proof is that 69% of US teenagers are regular TikTok users. Have a look over the other TikTok age demographics below.
The share of users according to different age groups on TikTok is.
Source: Statista
Like other social media platforms, including Snapchat, TikTok has seen more female users than males. Have a look over some different TikTok gender demographics below.
According to App Annie, Tiktok is the top app for consumer spending, which straightway proves the vast role of TikTok in marketing and businesses. And this doesn’t end here. Some other TikTok statistics mentioned below will blow your mind.
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We’ve reached the end of our Tik Tok statistics, and hopefully, you’ve gained some new learning about the platform. Due to its compelling content, Tiktok is becoming increasingly popular among marketers and influencers. Knowing the TikTok statistics will help you better grasp the platform, increasing your chances of success.
Yes, the amount of time spent on the platform is decreasing; this will result in the downfall of TikTok by 2023.
There are 20.83% of internet users on TikTok out of the 4.8 billion internet users worldwide.
Tiktok makes money through TikTok ads, in-app purchases, and commissions.
The following types of content are most popular on TikTok.
1. Social media challenges.
2. Dance videos
3. Song limitations
4. Dialogue lip-syncing
5. Making art
6. Animal videos
Tiktok pays 2-4 cents per 1k views on your videos.
The post TikTok Statistics: Insights and Data You Need to Know in 2023 appeared first on Snapseed.
]]>The post Instagram Statistics For 2023: User Stats and Demographics appeared first on Snapseed.
]]>As we head toward 2023, keeping an eye on the latest Instagram statistics is crucial to stay ahead of the competition. With the increasing popularity of Instagram stories and reels, it is essential to know about user engagement and interaction with these features.
Moreover, understanding the demographics and usage patterns can help businesses craft marketing strategies to attract their target audience. In this article, we will delve into the latest predictions and insights on Instagram statistics for 2023.
To give you an overall idea about Instagram and before diving into the particulars, we have outlined some of the major statistics mentioned below. But before that, let’s get an insight into the company.
Set Up On | 6 October 2010 |
Headquarters | Menlo Park, California |
Authorities | Head of Instagram: Adam MosseriCo-founders: Mike Krieger & Kevin Systrom |
Parent Company | Meta (Facebook) |
Now let’s have a glimpse of Instagram.
With over 2 billion MAUs, Instagram has become the 4th most excellent social network globally. Other similar mesmerizing user statistics are stated below:
Instagram for Businesses has proven greatly useful since several brands have built a presence using the platform.
If you look at the content statistics, you’ll know what content Instagrammers prefer.
Since Instagram is a platform that allows media sharing, it has become an essential constituent in the world of influencers. Instagram influencers earn money based on the total number of followers.
Instagram’s worldwide MAU rate has grown greatly in the past months. Below is a table demonstrating the duration it took Instagram to grow by 100 million users.
Date | Duration |
14 September to 15 June | 9 months |
17 April to 17 September | 6 months |
17 December to 18 April | 4 months |
16 June to 16 December | 6 months |
15 September to 16 June | 9 months |
14 December to 15 September | 9 months |
14 March to 14 December | 9 months |
In 2016, Instagram had nearly 550 million MAUs, of which only 18 percent were DAUs. However, over 50 percent of MAUs are engaged with the platform daily. This ever-increasing number of Instagram DAUs results from its exhilarating new features. So, what features are these? Let’s find out!
Thriving on Instagram requires adapting, which is possible only if you properly understand the platform. We hope this article provides sufficient information regarding Live Instagram statistics to help you get started.
Besides, now that you know which kinds of content and what time of posting can earn you the highest engagement, we believe you are ready to get started. And in case you are thinking about becoming an Instagram influencer and earning from the platform, it’s never too late!
To check your Instagram statistics, click the Insights action button in your profile section. Then, you can click on separate metrics under the Overview section to obtain more detailed information here.
Individuals of varied ages use Instagram. Nonetheless, as of April 2023, approximately 31% of Instagrammers worldwide were between 25 and 34 years old.
Roughly 30% of Instagram accounts have a follower count between 1000 and 10k, and 0.5% possess more than 10 million followers.
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